Madmonkey is an independent game site, meaning that this site contains games by authors that are not connected to the big game companies and usually do not get funding for their projects. This does not, however mean that the games are less innovative or less interesting than games by the big companies. Usually this does mean that the games do not have rendered animations or other fancy but often quite unnecessary stuff.

The lack of funding is not always a bad thing. It means that the game developer has totally free hands to do whatever he decides and not just another realtime strategy or 3d shooter that has to generate the interest of the mainstream players.

Lack of funding means also that the games do not have big advertising budgets or visibility, there isn't anyone telling the game magazines or, most important, the game players about the games but the developer and his own site. This is where the Madmonkey comes in.

Madmonkey is meant to be a public showcase for every game developer, no matter if he's writing his first game or is working on game industry and programming some game on his free time. No matter what genre it is or how weird the game is, it is approved to the monkey.